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Unveiling the Printing Process of Towel Fabric

2025-09-08 16:57:45
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Terry Fabric Printing Unveiled: The Complete Process from Design to Finished Product


Terry fabric, due to its softness, absorbency, and skin-friendly properties, is widely used in bath towels, loungewear, and baby products.


Beyond its basic fabric functions, more and more brands are using printing techniques to give terry fabrics unique visual effects and a sense of design, making their products more attractive.


This article will reveal the detailed process, methods, and precautions for printing terry fabric, giving you a comprehensive understanding of the secrets behind this technology.


I. Basic Characteristics of Terry Fabric


Terry fabric has a looped pile structure, giving it the following characteristics:


High absorbency: The looped structure quickly absorbs water, making it suitable for bath towels and loungewear;


Soft feel: The three-dimensional loops provide a gentle touch, conforming to the skin;


Controllable elasticity and thickness: The density and thickness of the loops can be adjusted according to needs;


Durable and washable: Suitable for frequent washing, maintaining the three-dimensional shape of the loops.


These characteristics also place special demands on the printing process, requiring dyes and processes to be highly compatible with the terry fabric structure.


II. Main Printing Processes for Towel Fabrics


1. Heat Transfer Printing


Heat transfer printing involves printing the design onto transfer paper, then transferring the design to the surface of the towel fabric using high temperature.


Features:


Clear designs and vibrant colors;


Supports complex gradient effects;


Suitable for small batches or custom printing;


Does not easily penetrate deep into the loops, requiring careful attention to adhesion.


2. Digital Inkjet Printing


Digital inkjet printing uses inkjet technology to directly spray dye onto the fabric surface, eliminating the need for printing plates.


Features:


Supports small batches and multiple patterns;


Fine designs with rich detail;


Environmentally friendly, water-saving, and reduces waste;


Requires high precision in loop height and fabric flatness.


3. Screen Printing


Screen printing involves printing dye onto the fabric surface through a screen, suitable for mass production.


Features:


Rich and washable colors;


Mature technology and relatively low cost;


Requires a high level of precision in the terry loop structure, necessitating a smooth finish to prevent the loops from hindering the printing effect.


4. Lacquer Printing (Pigment Printing)


This method uses pigment paste to form a pattern layer on the surface of the terry cloth, suitable for bold, three-dimensional designs.


Features:


Slightly heavy feel, strong color coverage;


Suitable for partial printing or large-area patterns;


Does not penetrate deep into the terry loop fibers, wash fastness needs to be enhanced through post-treatment.


III. Terry Cloth Printing Process


The terry cloth printing process generally includes the following steps:


Design and Plate Making


Create a screen or digital file based on the pattern design, determining the printing colors and size.


Fabric Pretreatment


Clean the terry cloth surface of dust and grease;


If using bleached fabric, ensure the fabric's whiteness and moisture absorption;


For some pigment printing methods, a curing pretreatment is also required.


Printing Operations


Screen Printing or Paint Printing: Evenly coat the fabric surface with dye.


Heat Transfer or Digital Printing: Transfer the pattern using high temperature or inkjet printing.


Fixing and Drying


High-temperature steam or hot air treatment ensures the dye or pigment adheres firmly.


Maintain the fluffiness of the loops to prevent collapse.


Finishing


Softening Finishing: Improves the hand feel.


Anti-shrink Finishing: Ensures fabric width stability.


Check pattern clarity and colorfastness.


IV. Key Factors Affecting Terry Fabric Printing Results


Loop Height and Density: Excessively high or dense loops will affect printing uniformity.


Dye and Fabric Compatibility: Different fibers (cotton, bamboo fiber, polyester-cotton blends) require different dyes.


Pretreatment Quality: Cleanliness and fabric smoothness determine pattern clarity.


Temperature and Time Control: Excessively high fixing temperature may cause loop collapse, while insufficient time affects colorfastness.


Finishing Processes: Softness, elasticity, and colorfastness all depend on scientific finishing processes.


V. Application Scenarios of Towel Fabric Printing


Bath towels and bathrobes: Heat transfer or digital printing offers rich patterns and enhances aesthetics.


Home wear and children's products: Soft and skin-friendly, vibrant colors increase product appeal.


Towel gifts and customized products: Screen printing is suitable for large-scale brand logos or personalized designs.


Home decor fabrics: Pigment printing or 3D lacquer printing enhances visual effects.


VI. Future Trends


Environmentally friendly printing technologies: Such as digital inkjet and waterless dyeing reduce emissions.


Multifunctional fabric printing: Antibacterial, mildew-proof, and stain-resistant printing treatments are suitable for home and children's products.


Personalization and customization: Digital printing meets the needs of small-batch, multi-pattern production.


Intelligent production: Automated printing equipment improves efficiency and precision, reducing fabric waste.


VII. Conclusion


Towel fabric printing not only enhances the visual effect of the fabric but also adds more value to the product.


From design and plate making to printing, color fixing, and finishing, every step directly affects the final color performance and feel.


Mastering scientific printing techniques can make towel fabric products more competitive in the market, while meeting consumers' needs for aesthetics, comfort, and functionality.


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